The Diamond Industry Wants You to Buy "Natural"
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Over the past five years, lab-grown diamonds have shaken his industry to the core. Now, companies like De Beers are battling the avalanche of cheaper, near-identical synthetic gems. Stacey Vanek Smith reports. (Source: Bloomberg)
Over the past five years, lab-grown diamonds have shaken his industry to the core. Now, companies like De Beers are battling the avalanche of cheaper, near-identical synthetic gems. Stacey Vanek Smith reports. (Source: Bloomberg)
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